Project Experience

Marketing & communications
Brand, product & service territory development, platform & proposition assessment, marketing strategy development, communications development, campaign & communications evaluation, campaign & media effectiveness, packaging evaluation & development.  Covering a wide range of communications channels & media; packaging, merchandising, billing, call centres, TV, press, DM, outdoor, innovative new media channels, web/new media, brochure/newsletter, sponsorship, all elements of relationship marketing

The ‘live' market
Product testing, customer satisfaction, employee satisfaction, purchasing, profiling, U&A, category assessment & management

 

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